The Après Ski Archives | AW16 | Jaeger Journal
Jaeger The Vogue in Woollens
The Vogue in Woollens: our après-ski-themed '60s advert and illustrated catalogue
“We were inspired by vintage Jaeger ads from the 1960s and the playful world of après ski”

Sheila McKain-Waid, Creative Director of Womenswear

Apres-Ski Collection
Above: Wool Striped Snood, £65 Wool Colour Block Sweater, £150 & Textured Stripe Joggers, £125
“I love the strong colours, bold graphics and subtle wit”

Sheila McKain-Waid, Creative Director of Womenswear

Vintage adverts from the Jaeger archive
Zoom! Voom! Schuss! Wizz! Vintage adverts from the Jaeger archive
“One of my favourite shots was taken by Norman Parkinson and shown at the recent 100 Years of Vogue exhibition”

Sheila McKain-Waid, Creative Director of Womenswear

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